Deni & Tom Robinson

ASEA Presidential Diamond Executive

Deni Robinson
Presidential Diamond Executive

One of ASEA’s top leaders, Deni Robinson is well-known outside of ASEA circles as well. She has been invited to speak at industry events, including appearances with Eric Worre and the Association for Network Marketing.

Her drive to succeed began early in life, and to this day, Deni relies on the advice her father gave her: that she could have anything in life if she was willing to work for it. And work she did.

Deni graduated from high school at age 16, and after two years of college she married her husband Tom. Her first opportunity at network marketing came soon after that, when they were living in Wyoming
in a 40-foot trailer. Deni attended a party where she was introduced to a new product and decided to throw her own parties so she could get all the things she wanted for free.

That was the beginning of Deni building a successful business that allowed Tom to return to college and finish his degree. (He’s now one of the most successful CPAs in Spokane.)

Deni dived into her ASEA business with equal fervor and has become not only a leader, but a true mentor who builds other leaders. “I pass the mantle of leadership on as quickly as I can—as soon as a new leader emerges and starts pulling the reigns out of my hands,” she says.

Deni also works hard to foster a culture of belonging in her organization, hosting retreats and get-togethers in her home and at her cabin. She even keeps her own conference space in Spokane where she and her leaders hold meetings.

As hard as Deni works to build her ASEA business she squeezes in workouts and finds downtime for just her and Tom. She is fully engaged in the family legacy they are building together. On any given weekend, you’ll find them at the cabin, boating, horseback riding, and enjoying solitude with any or all of their four children and four grandchildren.